Online advertising, used in conjunction with Search Engine Optim ization (SEO), is theideal tool for achieving rapid results. Search engine and social media advertising is an integral part of your marketing strategy and campaign.
Free consultation with SEA expert
Why advertise online?
After your creation of your website or the creation of your e-commerce storeit takes some time for it to appear in the first search results of engines such as Google and Bing. This can be counted in weeks or even months.
Define your communication positioningto define your communication positioning, design a marketing strategy, set up the management of your social networks by a community manager are prerequisites before starting online advertising on Facebook, Instagram, LinkedIn etc.
The main advantage of a SEA campaign is that the results are almost immediate. Just a few hours after the launch of the
When you advertise online, you can be sure of generating quality traffic. The Google Ads campaign and social network advertising with a Linkedin Ads campaign or Meta advertising on Facebook and Instagram enable you to target your prospects, the people likely to buy your products and services. Our marketing experts work on precise audience targeting (geographic location, age, gender, and interests of Internet users and many other criteria that make advertising effective and profitable).
Google Advertising – Creating a Google Ads campaign
A team of experts in paid search
Our Altosor communications agency is staffed with Google Partner-certified experts in SEA digital marketing, who create and optimize online advertising campaigns tailored to your company’s needs. The manageability of Adwords ads offers the advantage of being able to keep control over the different aspects of the campaigns: the budget, the audience and the duration of the broadcast.
What is the creation and management of Adwords ads?
Depending on your needs, objectives and budget, our webmarketing professionals will set up one or more advertising campaigns.
The campaign on the search network, which allows you to reach users when they search for the products and services you offer on search engines such as Google.
- Display and video campaigns involve reaching your audience with visual and video ads on YouTube, websites and mobile applications.
- The Shopping campaign, if you have an e-commerce site and want to sell your product inventory.
- The app campaign, as its name suggests, is aimed at companies looking to find new users for their mobile application.
- The local campaign is highly relevant when you have a physical store and your aim is to attract customers locally.
Once the type of campaign is defined, our team of digital experts will work on the different elements that will determine the success of your online ad.
The starting point of a successful campaign is first of all to know perfectly your target audience in order to select the keywords likely to interest them. This is a real strategy that consists of choosing queries based on their search volume, price and level of competition.
Once this crucial step is completed, our web professionals will be able to write your SEA ads. Their missions? Design a striking and eye-catching ad, both in terms of text and design, to catch the eye of Internet users.
Consult our Rates and launch a Google Ads campaign
ATS Auction
ATS Auction
The advertising space is essentially bought by auction via the keywords on which you wish to position yourself. Our role is to define the performance per click, targeting the best queries for you with keywords adapted to your activity. Good to know: most of the advertisers’ investments in this field are made on Google. The platform used is Google Ads (formerly AdWords), which contains about 90% of global SEA investments.
Free consultation
Keyword Strategies
Keyword Strategies
As with natural search, the essence of the SEA advertising campaign is based on the finesse of the chosen key query. Your SEA webmarketing specialist finds the most favorable queries to bring you qualified traffic. The cost per click (CPC) is an important variable to judge the relevance of your campaign. Let us carry out your SEA campaigns in Martinique to develop your activity on distinct periods. Our team of web professionals is here to help you optimize your SEA campaign investment.
Be called back within 24 hours
As a user, you have probably already been exposed to an advertisement from a website you visited and did not finalize your purchases.
This is what we can implement with retargeting and remarketing on Google Ads. These are two techniques that allow you to maximize conversions by targeting Internet users who have not yet converted, people who have abandoned their shopping cart or people who have downloaded a white paper or other document from your site, etc. The goal is to set up a personalized advertisement in order to recover the audience, and thus to boost the purchase intention.
Remarketing and retargeting
A follow-up and a personalized accompaniment
Once your campaigns are up and running, it doesn’t stop there. The Altosor team analyzes your ads throughout the time they are online and makes adjustments and optimizations when necessary.
By entrusting us with your advertising campaigns, you benefit from continuous monitoring and, of course, a personalized report on your campaigns. Thanks to an analysis of our experts on Google Ads and Google Analytics, we are able to provide you with precise details about the performance of your advertising campaigns (click rate, conversion rate, cost per click, cost per acquisition…)
Finally, advertising campaigns (SEA) support your natural referencing strategy (SEO) with digital content writing because they are two complementary methods, which have a common goal: to develop your visibility.
Our team is specialized in SEA webmarketing. Your online advertising campaigns become attractive and effective with a targeted ROI.
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Advertising on social networks
When your website goes online, it takes some time for it to appear in the first search results of engines such as Google and Bing. This can be counted in weeks or even months.
Realizing a communication positioning, setting up a marketing strategy with our experts and then delegating the creation of accounts and management of your social networks are preliminary steps before launching into online advertising.
The main advantage of an advertising campaign is that the results are immediate. Within a few hours of launching the ad, you can see your site in the first search results.
Advertising online is also the certainty of generating quality traffic. Google Ads and advertising on social networks allow you to target your prospects, the people likely to buy your products and services. Our marketing experts work on precise audience targeting (geographic location, age, gender, and interests of Internet users and many other criteria that make advertising effective and profitable).
Publicité Meta – Price of a Facebook Ads and Instagram Ads campaign
Facebook and Instagram are two of today’s leading social networks for developing your brand’s visibility and selling your products and services. See our packages for managing your social networks.
Through video, image, carousel and story formats, and thanks to quality content, it is possible to create an engaged community, reach your prospects and create a strong bond with your subscribers.
Advertising on these social networks has a great interest, since it allows you to boost your visibility.
As with Google advertising, the main advantages of this Social Ads strategy are to have a precise targeting and to maximize your chances to reach your objectives by broadcasting your ad to the largest number of people in your audience.
Facebook & Instagram Ads also have the advantage of adapting to all budgets and objectives (awareness, traffic and conversion) unlike a traditional media.
See our rates for a META advertising campaign!
LinkedIn Ads prospecting and advertising
LinkedIn Ads is the perfect way to develop your business with a target audience that evolves in a professional world.
If you want to increase your notoriety, build a solid file of leads or ensure the visibility of your company, it is possible thanks to a dozen advertising formats that LinkedIn Ads offers.
Sponsored Content is the format to use if your goal is to get your brand in front of your target audience or attract qualified traffic to your website.
On the other hand, if you are targeting decision makers and business leaders, our digital communication experts will set up a personalized advertisement that will be sent directly by private message, this is the Sponsored Inmail.
On this professional social network, each click costs 2 € on average, that’s why it is essential to build a strategy and to go through communication professionals to ensure the best ROI.
Discover our Linkedin Ads packages and prices
Youtube Ads advertising campaign
Youtube is the second largest search engine in the world and has more than one billion users.
Billions of videos are viewed every day, so this social network represents a huge opportunity for your company if you want to promote your products and services through this communication channel.
There are different formats of Youtube advertising, your video can, for example, be displayed before the video that the user is about to watch or be displayed as a banner in the Youtube search results.
The role of our communication experts is to guide you and select the advertising format that best suits your objectives.
Shall we talk about it? Free consultation with a SEA consultant
Ready to get started in online advertising? The Altosor team will help you achieve your goals!
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What’s the difference between SEO and SEA?
SEO (Search Engine Optimization) and SEA (Search Engine Advertising) are two complementary but distinct digital marketing strategies.
SEO focuses on optimizing web pages to improve their organic ranking in search engine results, while SEA involves buying ads to appear at the top of search results.
What does “SEA” mean?
SEA stands for Search Engine Advertising.
It’s a method of online advertising in which advertisers pay to display their ads in search engine results.
This enables immediate visibility and the targeting of specific audiences.
Optimize your SEA campaigns with Altosor Communication
Trust our SEA-certified agency to manage your Google Ads campaigns and achieve fast, measurable results.
Request a personalized quote today.
What budget for an ATS campaign?
The budget for an SEA campaign depends on a number of factors, including your objectives, the competition in your sector and the keywords targeted.
At Altosor Communication, we work with you to define a budget tailored to your needs and maximize your return on investment.
Plan your SEA budget with our experts
Our digital marketing experts will help you develop an effective SEA strategy and optimize your budget for maximum performance.
Contact us for a free evaluation.
SEA Agency France Altosor Communication
Agence SEA Paris
Altosor Communication, your SEA agency in Paris, specializes in the financial, fashion and tourism sectors.
We create customized campaigns to meet the specific needs of each customer.
SEA Agency Lyon
Our SEA agency in Lyon excels in the technology, healthcare and industry sectors.
Rely on our expertise to improve your online visibility.
Agence SEA Bordeaux
In Bordeaux, our SEA agency focuses on the wine, food and retail sectors.
We help you achieve your performance objectives with targeted campaigns.
Agence SEA Nantes
Our SEA agency in Nantes is renowned for its work in the logistics, education and start-up sectors.
We offer tailor-made SEA solutions for every company.
Agence SEA France
Altosor Communication, an online SEA agency, is present throughout France, offering paid search services tailored to each region and economic sector.
Whether you’re in Paris, Lyon, Bordeaux, Lille, Strasbourg, Renne, Marseille, Reims, Toulouse, Nice, Nantes or elsewhere, our team is ready to support you.
Why choose Altosor Communication, an international SEA agency?
- In-depth expertise in SEA campaign management
- Professionalism and transparency in managing your budgets
- Measurable results and maximum performance
- Tailor-made solutions for your specific needs
Contact us today to discuss your paid search needs and find out how we can help you achieve your performance goals.